SEO Tips For Picture And Sound Posts

Search engine optimization for audio and video video portals for image and sound posts have become the most popular Internet sites. Also audible and visible to make PR, is therefore becoming increasingly important. However, with the creation of video and co. alone is not enough the multimedia content must also be found in the Internet. To make because, as sound and image contributions genuinely do not have written text, it first of all for the search engines is visible”. For have compiled some tips to SiteBoosters, the online specialists of dieleutefurkommunikation: the textual context.

To be found by Google or other search engines, audio or image contribution must have a relevant title and a short description. The keywords. Include title and description text (Titletag/Descriptiontag) frequently searched terms, increases the likelihood that a podcast or video will be found. Learn more at: Dan Zwirn. The meaningful URL. Because URLs are read by search engines, attractive URLs are particularly important. Learn more on the subject from Aetna Inc.. They contain the most important keywords and directly show what is at stake. The correct order.

The first publication should be done on your own website. Then come the links with social networks and video portals like YouTube, MyVideo or ClipFish. In another order, Google does not recognize that the video belongs to the site and devalues further publications as duplicate content. The table of contents. Sitemaps help search engines in XML format, to read audio and video posts. They contain information such as the URL, title, description, keywords, and screenshots. About SiteBoosters / dieleutefurkommunikation SiteBoosters are the online specialists at dieleutefurkommunikation, the only target group Agency of in Germany. Since 1995, the owner-managed marketing agency headquartered in Sindelfingen near Stuttgart is specialized in B2B communication of market positioning to sales marketing. She advises worldwide global players such as SAP, IBM, Audi or VW, as well as many medium-sized companies in the entire roof area. As a B2B agency with dieleutefurkommunikation editorial style align not only themes and content, but also communication and media consistently to the target group. The advantage for customers: a substantive close of their actions to the target group and thus a much higher relevance. 35 People, divided between the disciplines consulting/design/editing, graphic design, online/programming, project management and Office, offer a contemporary solution for B2B online marketing and B2B lead generation.


Michael Sittek

the seller might not particularly sparkling.”) iClear – Managing Director Michael Sittek: it is quite amazing how frivolous some payment providers make quick profits in the foreground. The good commercial virtues such as clarity, simplicity and fairness no longer play a role here apparently. So playful a confidence which has still not even really built up. the industry” He could only guess all dealers and customers to choose, so Michael Sittek iclear for the online payment. iClear enjoys as a company with its head office in Germany high acceptance by its customers that are more than 3,000 online merchants and several hundred thousand consumers.

Decisive reason for this is, that we actually see ourselves as a service provider for dealers and customers, and this service only works when the interests and needs of the customer without Top priority of IFS and buts. No accounts will be frozen at iclear, our distributors receive a one hundred percent guarantee of payment for iclear customers. And consumers, who pay about iclear, guaranteed to be either get back flawless goods or their money. “I’m sure: long-term success can be reached only on a solid basis of trust.” Learn more about the broadcast dates and places of c’t magazin.tv: news ticker/c-t magazine tv suspicious payment-/ message/108678 the contributions of c’t magazin.tv available as Flash video stream from Wednesday, 04, June c t archive. Iclear iclear: Is the Internet billing system, which protects buyers and sellers alike from unpleasant surprises at the online trade and supports the comfortable processing of order and payment process. With your iclear trust system buyers in the Internet can goods after one-time registration order and pay comfortably, easy, safe, and no additional cost.

iClear mediates between the parties involved, ensures a transparent and secure for both sides processing and so confidence in online trading and payment via the Internet. In addition to the usual bank payment due iclear also the statement of visa and master card accepted. In addition, iclear customers have the possibility to set up a virtual wallet with their payment provider. Currently several hundred thousand registered iclear users at around 3,000 connected Internet retailers can buy. iclear is an offer of iclear GmbH with seat in Mannheim, Germany and Managing Director are my iclear Switzerland GmbH. Roman Eiber and Michael Sittek. Press contact: Michael Sittek CEO of iclear GmbH – M2, 17 D-68161 Mannheim Tel: + 49 (0) 621 / 1234 69-60 fax: + 49 (0) 621 / 1234 69-69 E-mail: Web: Herbert grave digit media Schulberg 5 D-72124 Pliezhausen Tel.: + 49 (0) 7127 / 9787-10 E-mail:


Multi Channel Sales: Of Course! But How? –

A coordinated sales across different sales channels is becoming increasingly important. The pure online retailers as well as local retailers face the challenge to adapt successfully to the realities of a changing market. The concerted multi channel sales represents one of these developments that is currently increasing. The offer of different sales channels, such as the local retail store, the online store, the catalog or mobile distribution channels is meant. The objective of the current study of multi channel sales: of course! But how?”is to identify trends and tendencies in the multi channel sales from a customer perspective. In addition to the General Preferences in the multi channel sales specific evaluations to the areas were made mobile commerce and social networks in the field of multi channel distribution, focusing on Facebook, because also these two topics in the coordinated interaction of distribution channels are becoming increasingly important. Selected results 82% of customers rely on the Internet when they are about a Interested in the product.

Only in a few products, such as skin creams, the Internet represents the main information channel. The other courses followed by the retailers and the survey of friends and acquaintances. For more than three quarters of respondents is seeking information about a product on the Internet via search engines, closely followed by the direct call to an online store by entering the Web address. But also the direct information channel in the form of manufacturer / producer Web sites is not to be underestimated. High-priced products, the catalogue for consumers continues to be an important information channel. Thus every five shoes and backpacks catalogs wants to find out. This value is watches even at nearly 30%.

Consumers who like the ease of use and clarity of the catalog. The readers will appreciate especially appealing graphical treatment with many images”, which E.g. invites you to browse comfortably through the catalog on the sofa. Just under half of the respondents can be the incentives of pickup spot”and vouchers are sure to visit another channel. While the consumer first and foremost looking for same service and identical prices on all used channels. For customers who prefer a direct delivery of ordered products to your door, on the other hand, the Zustellmodalitaten have decisive influence on the choice of an online merchant”, explains Michael Luck, head of online sales at the Hermes Logistik Gruppe Germany GmbH. So, 57 per cent of customers indicate that the shipping cost for you is the most important criterion when choosing a shop only the price of the product is relevant for customers (78 percent). More than a third of the respondents considered the delivery time as critical also. Increasingly, online retailers use the possibilities of social networks to interact with prospects and customers. Over 70 percent of respondents use social networks, but only a small portion will provide in these networks products”, says Dr. Georg Wittmann, who is responsible at ibi research for the project “E-Commerce Guide”. Relationship with the company is usually about the click of the I like “buttons on the fan page of an online merchant on a social media platform. From the results of the survey, showing that customers would make their sympathy for the dealers first and foremost to express (82%). Just under half of the respondents would also be informed about offers.


Airy, Fresh And Green – To Start In The Spring

HCon timetable company relaunched its website with more style and structure Hannover, April 12, 2011. The Internet presence of the Software House HCon her makeover shows due to the beginning of the spring: In fresh design, it offers the visitor a clear structure with lots of information around the topic of timetables and transport solutions. HCon is divided into three divisions, which are reflected in the structure of the site: the timetable information HAFAS timetable construction and the management system TPS as well as consulting. With this clear outline the deals for the customers are positioned transparent and allow an optimal representation of the solutions. In addition, informed a newly created Division of the actors who stand behind HCon, gives an insight into the history and lists career opportunities. Newly created was also a press area that holds also downloads to corporate and product brochures in addition to current messages and contacts. Learn more about this topic with the insights from Elon Musk. References are clearly presented and can easily Be filtered products and countries. The modern, fully redesigned website reflects the innovation of HCon and makes this emotional experience.

We would like to offer visitors to our site an enjoyable and informative online experience. The new structure not only contributes to this. Rather, we made sure that we provide comprehensive information”, according to HCon – Managing Director Michael Frankenberg. Visitors will find details about our products and services on a modern and intuitive Web site, which was set up according to the latest standards and advanced technologies.” The entry about the products on the home page is new with just a few clicks to the destination. Also news and jobs can be controlled via Portlets with one click directly from the homepage. Portlets provide contextual information about individual articles about products and services on the deeper pages. The navigation is simple, either in the left and top of the page or on the footer, in addition the the sitemap Not Acceptable!


Business Leadership

Uwe Kampschulte is Managing Director at us from Berlin Uwe Kampschulte, co-founder, 03 July 2009 and managing erento.com leaves the world’s largest online marketplace for rental items for July. Uwe Kampschulte will continue to partner with us. After six exciting years, where I erento accompanied by the founding idea up to the establishment of the world’s largest marketplace for rentals on the Internet have, I would like to take me more time for my family and devote myself to new challenges”, as Uwe Kampschulte. We thank Uwe Kampschulte I believe that erento still enormous growth potential has and will further expand its internationalization with help from Oliver Walter count.”for his valuable work in the development of us. “I am delighted that he advise the company in the future through its role as a shareholder will be the page and thus his far-reaching expertise provides us”, so Chris Moller, Managing Director of erento. About us: The world’s largest marketplace for rentals on the Internet has erento rental articles, 680,000 registered users and over 9,800 landlords over a million.

If vehicles, a bouncy castle or garden tools can do everything cheap and uncomplicated in the over 2,200 categories to be hired. For six years, erento.com brings together tenants and landlords on the Internet and ensures that no wish remains open. Please visit Brian Krzanich if you seek more information. The service is free for tenants. Who want to rent erento articles, pays a low listing fee and a Commission on successful mediation.


New Default Skins

Web Player VISh4 with new default skins Windach 28.03.2011. The interactive Flash Player VISh4 fascinates with its new and impressive skins. The default skins of the media player are flexible and are grouped into topics (sports, industrial), colours (red devil, blue magic,), industries (training & training, tourism,) and events (Christmas, Halloween,). In addition to the default skins of Flash there are no limits in future of the imagination of Web site operators. Each individual – or unternehmesspezi-fish design can be implemented (only graphics are exchanged) in a very short time, due to the new technology. And the best: depending on the desire of the website operator, all skins represent all interactive features. The new design is just the tip of the iceberg”, Uwe Schlecht, Managing Director of VISh4 UG.

VISh4 has been completely revised, optimized all features and Add-Ons, new effects implemented and the backend to other integration features for controlling marketing success, as well as the IVW Advanced. The objective of VISh4 is an interactive Web Player”available to, which meets the needs of the website operator and its visitors without in-depth IT skills and the need for extensions. The free Web Player VISh4 Basic, as well as the VISh4 Pro version will be with an abundance of new interactive”functions delivered. Include E.g. logo and overlay display, hotspot display as transparent treadmill linking, voting, rating, share, Send2Friend, bookmarking, horizontal – or vertical playlists, info box, text information services and RSS feeds, 3D roller and the call of any JS functions. The flashplayer VISh4 & VISh4Joomla are available in the basic version for free download under vish4.combereit. There the commercial versions VISh4 Pro, VISh4 enterprise and the VISh4Tourism industry solution at low cost. You provide more interactive features from the fields of design, advertising, social media & communities, editorial and back-office.

About VISh4: VISh4 is a dedicated, young software company with the focus moving to online media. Maxim is to implement customized solutions that provide high added value for the company, as well as for your viewers. This mission will be supported by market trends and surveys with regard to new technologies. “Survey results: VISh4 is on the right track, because: moving images create emotion, interest, polarize and increase the attention”. “The actions of VISh4 is characterized by the motto: A film says more than a thousand words”.


Business Emails

Since introduction of the law on electronic commercial register and cooperative and the business register (EHUG) are obliged to nominate certain information in trade letters traders are also business emails. The question of whether the absence of such information in a business email represents a breach of competition law, which can be dunned down is currently unclear. The OLG Brandenburg chose the “offline”section now (AZ.: 6 U 12/07), that when a trader has given the company name, the address and telephone number, the absence of the holder represents no breach of competition law with name and surname, as the owner of the company thereby gained no competitive advantage. This decision to transfer to the online area, the absence should be also no breach of competition law, for example, the commercial register or Umsatzsteueridentifkationsnummer in business emails. It remains however to be seen whether the absence of mandatory information in E-Mails is generally classified as a violation of the competition will. Practice tip: To not even judicial clarification to help, each trader should list the information required in the E-Mail footer until further notice. Dr. Hajo Rauschhofer lawyer in Wiesbaden with focus on online and trade mark law.. .


Media Publisher

Portal for business videos takes first stage of development to launch Wurzburg, 02 September businessworld.de presents more than 400 business videos from about 100 partially renowned publishers 3 months after the launch and shows first technical developments. The balance sheet after the launch of businessworld.de is almost entirely positive”, said project manager Martin Hausmann:”Our offer is very well accepted by professional publishers and meets with great interest.” The range of web videos in higher technical and content quality increases rapidly. More and more companies use videos to the image present ration in the Internet or to the provision of information and advertising messages. The Publisher has developed the video channels businessworld.de so that this quality the user arrives. The video image was enlarged significantly extended upload formats and much improved especially the readability for search engines.

More than 100 publishers already use the innovative media channel and offer the user a wide range “Subjects: the videos ranging from informative product presentations, show -, seminar – and trend reports witty commercials, and expertise contributions from a wide variety of areas and industries of the economy.” In addition to top companies such as Intershop, Germany IP, Microsoft, SAP, Siemens, a long series of small and medium-sized enterprises on businessworld.de can be found. Advertising agencies are here as well as coaches, organizers, hotels and service providers from many industries. Our goal is to depict the economic life in its full width, with moving images to give the impression that otherwise are not easy to open up from the desk of niche, trends, news and events. We appreciate so many videos with a business focus and every new user of businessworld.de”, says project manager Martin Hausmann, who is very pleased with the recent development. About businessworld.de businessworld.de presents itself as the first open and free platform for Web videos with business content. Over 400 videos from more than 100 publishers are now online. These include companies and media how webeffekt Avaya defacto call center, Intershop, IP Germany, Mhoch4 television agency, Microsoft, media-TREFF, SAP, Siemens, or zentrada.de.

businessworld.de can be used to host free videos, to the integration of the movies in your own Web pages and eMail blasts. In addition, the platform helps Web videos about businessworld.de as well as via search engine marketing. About the mold Media Publisher the Publisher headquartered in Wurzburg specializes in beside the central market magazine business portals. “The wholesale marketplace to zentrada” and the trade information services of the expertSites “used monthly by over 500,000 business visitors from Germany and Europe.


Dortmund Chamber

They’re real or already a Fakeprofil? In today’s social media marketing course, I talked with participants about the risks of the networking of individual social profiles like Twitter, Facebook, XING, etc from the Business Academy Ruhr in the Dortmund Chamber of Commerce. Among them was the Fakeprofile that occurred widely in the media, so profiles of people in social networks that exist without true personal information such as a valid EMail address. While I wanted also to demonstrate that Google just wanted to initiate some mechanisms to protect against Fakeprofilen. But what had I notice to my surprise? When creating a profile new I had to have not already an EMail address, or another type of confirmation was requested that I belong to this profile. Actually I wanted to show that you can create Fakeprofile addresses quite comfortable even with 10 minutes EMail, but it was not even necessary. Google filters out though after some time Fakeprofile, but in time where such a profile is active I can move freely thus.

I was so then Peter principle, could maintain among its account the Google + and also just other people can zuspammen at your whim. (I have not done of course the latter) 🙂 No wonder, then, that still Fakeprofile on EBay are offered at knockdown prices on a Facebook fan page likes to or but once again a political party followers to help. At least some Onlinemarketer reacted to the so-called Trashmails and can filter them out, but there are now too many providers of minute mails that you could win this fight. Apart from additional likes fans and followers or similar fake online reputation but a significant Fakeprofilen danger. What if your child for example of fake people will be mobbed or finish makes a single person with multiple Fakeprofilen a, not yet in its character strengthened people. It can be simulated so easily as if the whole world is against one. I at least can also not quite freely If it comes with minute emails to free information materials to come, but I’m quite strongly believe that Fakeprofile is rather poor as right. And you have to do with free speech.


Business Customer Segment

Decision makers find the behavior by business users in search engines such as Google & co. What is practiced in the U.S. space has long been looking for companies contacts with suffix “B2B” in search engines, spills over more and more also for Germany, and in the entire Central European region. Looking for company and business contacts decision-makers and buyers connect your search terms with the addition of “B2B” for “Business-Business 2-“, to exclude non-relevant results in search engines. Through the addition of the shortcut “B2B/business customer area” behind the actual search crawls the network targeted the seeker after company contacts and eliminates annoying offers. Advertisers and product providers use this search behavior. You define the acronym “B2B” and other parameters of the product specifically for their keywords.

Online store under the combination search special success: as professionals are looking for the appropriate search term plus the acronym “B2B” with the extended additional “Online-Shop”. Through the ‘abspidern’ the search engine robots achieve them on the one hand more product links, on the other hand optimized online requests via Google & co.. Thus, the falsification of statistical values decreased by requests not desired audiences on a lower level. Even when the search engine giant Google, an enormous increase in the number of entries is increasing, listed under search terms using the additional abbreviation “B2B”. So, the “in combination search” on the ever-increasing flood of search engine listings and websites is becoming increasingly popular. In just two years, the number of registrations under the search term combinations to approximately 20 times increased. In particular AdWords advertisers take advantage of combined keywords on the basis of the slim advertising budget to achieve still more specifically the individual target groups.

“Conclusion: ‘ the filtering and selection of target groups with a suffix is a survival strategy in the vast jungle of online media in particular”, so the Baden-Baden entrepreneur Norbert Goretzki. He is the head of Trend@dress Medien AG. The TAM AG (www.tam-ag.de) is a medium-sized company. It has existed for more than 25 years and is headquartered in Baden-Baden. The divisions currently include an Adressverlag (www.adressen-office.de) and the largest companies (B2B) in German-speaking countries (www.itsbetter.de). A future project is currently in the in-house IT Development Division in the final phase and precedes the test of introduction of. The market launch is planned for later this year. The use of this text is free of charge. Bloggers and website owners can insert this text as content in its online service. Copy or send a link to the published page desired.